This blog deals with publishing, the creative economy, and micro-enterprise. This post, however, has nothing to do with any of them. But it’s summer holiday time, so I’ve decided to take a little time off from the business side of blogging and just relax – though normal service will be resumed shortly.
Over the last year or two I have been keeping a log of brands and my interactions with them. As I’ve gone along, I’ve sorted them into rank order. Not on any scientific basis, but purely in terms of how satisfactory I find them.
Top of the list come, in my view, the following (in alphabetical order):
Balls Brothers: I’ve not bought wine from them direct but like the consistent, straightforward quality of their bars and restaurants, especially Gows.
British Library: mainly because of the resources, courses, and events at the Business Centre.
Café Rouge: Not sophisticated, but somehow always turns out better than I was expecting.
Frank Cooper’s marmalade, horseradish, etc.: provides a touch of class.
Flybe: turned crisis into triumph when dealing competently and generously with a cancelled flight. And the sandwiches are good.
FT: simply a class act. A candidate for the most trustworthy brand of all.
Hotel du Vin: Good food (my definition of which is ‘good quality ingredients not ruined by the chef), informed and non-patronising service, and great choice of wines. High quality, affordable prices.
Kia: the only car I’ve ever taken any notice of. Great value, plus intelligent design.
WordPress: easy to learn; plenty of aesthetic options; great at unleashing creativity and making satisfying self-publishing achievable.