Posts Tagged: Brand management

Not the London Book Fair (III): developing an alternative vision

So , as I explained in my previous posts this week, this year I decided not to attend  the London Book Fair but instead to visit Publishing & Media Expo. What was most valuable about that experience? The opportunity to think broadly and

Not the London Book Fair (III): developing an alternative vision

So , as I explained in my previous posts this week, this year I decided not to attend  the London Book Fair but instead to visit Publishing & Media Expo. What was most valuable about that experience? The opportunity to think broadly and