Posts Tagged: communication

Servitisation of publishing (IV): embodiment

In my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is the habit of attending to the way in which a message is embodied. Each communication needs to

Servitisation of publishing (IV): embodiment

In my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is the habit of attending to the way in which a message is embodied. Each communication needs to

Servitisation of publishing (III): finishability

As I explained in my previous post, in my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is that I tend to look for ways to make a┬ácommunications

Servitisation of publishing (III): finishability

As I explained in my previous post, in my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is that I tend to look for ways to make a┬ácommunications

Servitisation of publishing (II): the audience, stupid

In my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is the habit of seeing text as communication, rather than mere expression. What I mean by that is

Servitisation of publishing (II): the audience, stupid

In my work as communications consultant at Frontinus, I find I’m constantly drawing on my publishing mindset. A chief expression of that is the habit of seeing text as communication, rather than mere expression. What I mean by that is