Posts Tagged: Heffers

Scholarly and professional publishing: a question of strategy

As a publisher, I’ve often been consulted by researchers pondering the question of whether to write for a scholarly audience, a popular one, or both. Much research is potentially of interest to both types of audience: what then should the

Scholarly and professional publishing: a question of strategy

As a publisher, I’ve often been consulted by researchers pondering the question of whether to write for a scholarly audience, a popular one, or both. Much research is potentially of interest to both types of audience: what then should the